7 Creative Promotions That Can Spark Customer Engagement and Collect Quality Data

You want to get an edge on your competition, increase customer engagement, build brand loyalty, and collect zero-party data.  Creative promotions can help you achieve these goals, especially ones with attractive prizing structures.   An optimal prizing structure combines a sense of attainability (either number of winners or frequency of winning) with a smaller quantity of larger prizes and/or a grand prize that is compelling to your target audience.  When....

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