Thanks to the ever-changing consumer landscape, coupled with the global pandemic, the number of brands launching subscription programs skyrocketed, fueling explosive growth. In fact, the UBS financial services firm coined this the “subscription economy.” It predicts that this new economy will grow to $1.5 trillion by 2025, more than double its $650 billion valuation from this past summer. Amazon Prime is perhaps the most recognizable example, boasting over 200....

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