Are you making the most of your customer data, or are you leaving this goldmine untapped? Leveraging customer data can help you acquire more customers, reactivate inactive customers, retain customers, and enhance the overall customer experience.  Learn how you can use data to implement customer retention strategies and achieve your customer marketing goals. 1. Map it! Use data to tell the customer story. Digging into your data can help you map out the path your customers take....

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