Facing massive technological complexity and limited viable solutions, many businesses are forced to make a choice between form and function in their digital presence. A recent Frost & Sullivan global study of senior executives found that over 80% believe customer experience is an essential part of their business strategy to maintain competitive advantage. However, it’s not easy to create amazing digital customer interfaces. More often than not, the end-results are....

Log in with your Loyalty Management subscription or Loyalty360 member credentials to access this Loyalty Management article.
Loyalty360 members can access a variety of member-only content including Loyalty360 In-Depth Exclusives, Analyst Briefs, all Loyalty Management articles, Hundreds of On-Demand Webinars and more.

Recent Content