3 Ways the Walmart+ Launch Will Change Loyalty Forever

CEM (Customer Experience)
CRM (Customer Relationship)
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The launch of Walmart+ happened today, but Amazon was one of the first to launch a premium loyalty program, Prime, back in 2005. With more than 150 million members, Prime is now, arguably, the best loyalty program of all time. Since 2005 we’ve seen a steady trend of other retailers launch their own premium loyalty programs. Some of these retailers include CVS, GameStop, Wayfair, Barnes & Noble, Restoration Hardware, and Lululemon. Walmart+ program cements....

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