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In their November mid-year update DealerRater announced that Lexus (luxury segment) and Hyundai (mass-market segment) were in the lead for the 2016 Customer Rating Index. The final winners, chosen based on average consumer ratings posted on DealerRater, will be announced in April as the highest (and lowest) ranked manufacturers by experience at the dealership level. Their CEO stated in the mid-year press release, “Leading OEMs now realize that customer experience is the key....
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