1. Data Analytics
  2. 224 views

 With the start of the new year, most brands are still racing to ensure their house is in order and they have the processes in place to comply with CCPA. Those responsible for ensuring compliance have no doubt spent significant time determining exactly what data is being collected on each platform where the brand has a presence (and which data is considered “personal information” under the CCPA).
If you’re one of these lucky individuals, you’ve probably had your IT and data security teams map the data....

Log in with your Loyalty Management subscription or Loyalty360 member credentials to access this Loyalty Management article.
Loyalty360 members can access a variety of member-only content including Loyalty360 In-Depth Exclusives, Analyst Briefs, all Loyalty Management articles, Hundreds of On-Demand Webinars and more.

Recent Content