Companies have begun to create new, non-traditional roles. Positions like “Chief Customer Officer” are being added to companies across a multitude of industries. In addition, subscription services have entered the retail space and are being tested by a variety of brands. Personalization has been kicked into hyperdrive and is being demanding by most consumers.
The loyalty landscape is clearly changing, and in a new whitepaper, Oracle takes a studious look at major loyalty trends. In the paper, industry....

Log in with your Loyalty Management subscription or Loyalty360 member credentials to access this Loyalty Management article.
Loyalty360 members can access a variety of member-only content including Loyalty360 In-Depth Exclusives, Analyst Briefs, all Loyalty Management articles, Hundreds of On-Demand Webinars and more.

Recent Content