The 2019 Loyalty Expo saw leaders from throughout the industry gathered to discuss the common trends that their brands have recently addressed. Many told stories of how their brands have overcome challenges that arose as the result of changing customers and changing technology. For instance, Hope Tannenbaum, Senior Director of CRM and Loyalty & Research at Foot Locker, showed attendees how her company was struggling to reach and engage its audience. However, through its new program, VIP, it was able to meet digital natives where they....

Log in with your Loyalty Management subscription or Loyalty360 member credentials to access this Loyalty Management article.
Loyalty360 members can access a variety of member-only content including Loyalty360 In-Depth Exclusives, Analyst Briefs, all Loyalty Management articles, Hundreds of On-Demand Webinars and more.

Recent Content