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The IT Insights for Building Customer Loyalty

Eighty-one percent of consumers admit it is frustrating to deal with a company that does not make it easy to do business with them. In other words, when building and maintaining customer loyalty, make things as easy as possible for consumers to engage with your brand and business. In a digitally connected world, one of the most efficient ways to do so is offering free in-store Wi-Fi.

Allowing customers to access free Wi-Fi can serve....

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