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Samsung officials want Samsung Pay−which is a mobile payment service that allows Samsung users to make payments using compatible phones−to stand out among other similar global offerings. They believe this can lead to more customer engagement and a better customer experience.
Loyalty360 caught up with Dan Tuckman, Project Manager for Samsung Pay, to learn more about the company’s approach.
Can you talk a bit about how Samsung is taking a different approach to mobile payments and what is....
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