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What feedback loops and market research programs are your company taking to make sure you stay on the “cutting edge” of what your customers want? Staying ahead of the curve with regards to customers perceptions, needs and expectations for future of retail can help assure their allegiance.
Many of our clients have spent the past year in the throes of prototype testing, in-store trials, beta tests and trend tracking to determine the optimal way to move forward in the ever-advancing landscape of consumer purchasing....
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