Taking a fresh approach to search, Bing offers their user community rewards for using Bing to search and explore the web! In an interview with Loyalty 360, Liz Tassey Gerber, Director of Marketing Communications, Bing and MSN, shares the inside scoop on the Bing Rewards program.  Below we learn how they have optimized the user experience, how it is engaging users today, and what fans love about Bing Rewards.

L360:  Many may be surprised to hear that Bing has a rewards program.  This is unique for a....

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