The New Year is always a time when our industry reflects on how things went, but it’s also a time to peer into our crystal ball and boldly lay down predictions on where we think things are headed. This year, Loyatly 360 has kindly asked me to share my thoughts on some of the trends that I see on the horizon.

To preface, my perspective on this future gazing is based on digital customer experience, specifically as it relates to content, its delivery, and our interaction with it on websites, devices and social channels....