CONTENT GALLERY

Matthew Seagrim is the Senior Vice-President of Scene+, a Canadian loyalty program for Scotiabank, Cineplex Entertainment and Empire Company Limited. The Scene+ loyalty program has over 10 million members and has a member in over 50% of Canadian...Read More

With over ten million members, Scene+ is one of Canada’s leading loyalty programs. What began with movie rewards, today encompasses everything from retail to entertainment, restaurants, travel, and groceries. Scene+ is leading the loyalty...Read More

  Matthew Seagrim is Managing Director of SCENE, a joint venture between Cineplex Entertainment and Scotiabank, which has officially ranked Canada’s most extensive entertainment loyalty program. SCENE also took home several honors at...Read More

  When SCENE launched in 2007 as a joint venture between Cineplex and Scotiabank that soon became Canada’s largest entertainment loyalty program, they were aware of the audience they wanted to target for membership. “A huge...Read More