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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
The current state of the insurance market is characterized by eroding customer loyalty and ballooning marketing spend. This has led to increased pressure on insurers to innovate and transform their businesses, not only to retain policyholders but...Read More
There are many tactics for driving loyalty within a company’s existing customer base. Yet, the first impressions with a new customer allow for the most opportunity to set the relationship up for success. The first set of touch points...Read More
The current state of the insurance market is characterized by increased commoditization, eroding customer loyalty, and ballooning marketing spend. This has heightened the competitive environment, putting increased pressure on leading insurers to...Read More
Today, marketers are seeking innovation opportunities to engage customers in a deeper, more relevant manner at all touch points. Smart applications of video leverage profile, historical and situational data to speak to the consumer as an...Read More