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In this interview with Scott Hays, Senior Director of Product Marketing, KANA, we get a sneak peek look at the webinar: "If You Love Your Customers, Don't Break Their Hearts: Minimize Effort to Maximize Loyalty," which will be presented February 14, 2013.
In this video, Mark Johnson, CEO of Loyalty 360 asks Scott the following questions:
1.) What can attendees expect to glean from this webinar?
2.) Who should attend this webinar?
3.)What new or trending technology do you believe has the best ability to evoke the senses to shape and steer meaningful and positive customer experiences?