Achieving the Holy Grail
  1. Coupons / Local Marketing
  2. Customer Engagement
  3. Customer Service / Satisfaction

What is the Holy Grail for business? Customer loyalty.  Rather, true loyalty that is undying allegiance to a brand or product.  Establishing true loyalty is the ONLY way to create a sustainable competitive advantage.  So, how does a business achieve true loyalty? They have to earn it.

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Videos and podcasts

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Navigating Togetherness in a Post-Covid World
podcast

Hilton: A Growing Portfolio, Strategic Partnerships, and Digital Innovation Create a Better Customer Experience for Guests

October 02,2024

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Paris Baguette: Rolling Out a New Rewards Program and Cultivating Emotional Loyalty by Spreading Joy

September 30,2024

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JOANN: Engaging the Next Generation of Creators and Launching the “JO-AND” Rebrand Campaign

September 25,2024

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WEBINARS

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Enhancing Experiences with Customer Identity Resolution: A Deep Dive into Loyalty360 and Wunderkind’s Latest Research Report
Enhancing Experiences with Customer Identity Resolution: A Deep Dive into Loyalty360 and Wunderkind’s Latest Research Report
Getting Personal with Noodles & Company: A Deep Dive into Their Data-Driven Approach to Loyalty Engagement
Getting Personal with Noodles & Company: A Deep Dive into Their Data-Driven Approach to Loyalty Engagement
Redesigning Your Loyalty Program for Relevance and Results with the Right Strategy
Redesigning Your Loyalty Program for Relevance and Results with the Right Strategy

Industry News

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SOUTHWEST AIRLINES CRUISES INTO ITS WEEK OF WOW WITH UP TO 40% OFF BASE FARES; DEALS ON RAPID REWARDS POINTS, VACATION PACKAGES, CAR RENTALS, AND HOTEL BOOKINGS; AND, FOR THE FIRST TIME--CRUISE BOOKINGS
Oct 02, 2024
Potbelly Announces Return of ‘Weeks of Perks’ Promotion
Oct 02, 2024
Shake Shack wants to convince guests it's worth it
Oct 02, 2024
AI Briefing: FTC cracks down on deceptive marketing tactics, fake reviews
Oct 01, 2024