CONTENT GALLERY

To understand the current state of customer experience (CX) management, the Qualtrics XM Institute surveyed 212 large companies with at least $500 million in annual revenues. Respondents not only answered questions about their organizations...Read More

 Companies focused on customer loyalty have created a range of strategies to improve brand affinity. They’ve curated once-in-a-lifetime experiences, personalized communications and rewards, and offered generous loyalty program bonuses....Read More

Creating engaging experiences to drive customer loyalty might be the bestmarketing strategy that brands can currently employ. Brands and marketers thatfocus on creating these experiences typically reap benefits that competitors don’t.At...Read More

IMAGINE THIS...  You’re shopping for a birthday gift for your mom. She’s an avid bowler and while you don't care about bowling, you decide to buy her a new bowling bag online from a sporting goods store. Since you were...Read More

Any good marketer knows that excelling in the age of the consumer is all about creating tailored brand experiences that speak directly to customers’ needs. But while they enjoy the convenience and relevance that these personalized...Read More

PrizeLogic Engage Reports provide research and real world examples to help brands better engage with their customers. In the Prizing Engage Report, we expand upon our 2018 Incentivized Engagement Report that revealed 81% of consumers are more...Read More

76% of marketers aren’t fully confident that their data actually reaches in-market consumers. 94% of businesses suspect that their customer data is inaccurate. It doesn’t have to be that way. Imagine this… A traveler wants to...Read More

In May 2019, KNow Research conducted a Pop-Up Insights Booth at Loyalty Expo to delve deeper into the question and find out what drives this brand loyalty and how loyalty marketers view brand loyalty. KNow Research is a full-service, qualitative...Read More

With competition just a few clicks away, customer loyalty is more important than ever before. Loyal customers improve your brand image, convert quicker, cost 5-25X less than acquiring new customers, and are likely to shop with you more often. ...Read More

In 5 to 10 years, the loyalty industry will look very different than it does today due to massive disruption. Industries are always changing, so perhaps the prediction that ‘loyalty will be revolutionized’ won’t be a shock to...Read More