CONTENT GALLERY

Improving Your Player Rewards Program: Segmentation Strategies to Drive Engagement, a white paper from Rymax Marketing Services, provides expertise on how to create a loyalty program that increases repeat business through segmentation and...Read More

Background; the AODA Customer Service & Integrated Standards for Retailers in Ontario For the many employers in Ontario who have not heard about the AODA or are just becoming aware of this, the AODA law was passed in 2005 by the McGuinty...Read More

Taking a look back at 2011, several key trends greatly impacted the world of customer loyalty. From work- ing to infuse gamification and mobile into loyalty programs, to contending with the explosion of social shopping and desire for immediacy...Read More

Loyalty 360 and SAS would like to invite you to participate in a survey regarding customer loyalty trends observed by leading B2C and B2B organizations. The survey focuses on behavioral, qualitative and quantitative characteristics of customer...Read More

BROOKFIELD, Wis., Oct 13, 2011 (BUSINESS WIRE)—Fiserv,      Inc., a leading global provider of financial services     technology solutions, today published a white paper identifying five     best...Read More

1 in 3 gaming professionals believe advance of mobile gaming key issue in next five yearsBOSTON, Oct. 13, 2011—FreeCause today released results of its survey of gaming professionals conducted at Game Developers Conference Online 2011, held...Read More

CINCINNATI, Oct. 10, 2011—In the latest RSW/US & RSW/AgencySearch survey, “Agency & Client Perspective on Topics Related to Agency New Business”,  marketers state that if they had a digital marketing need TODAY, they...Read More

In CoDestiny, we argue that the most successful business strategies are ones that build upon shared successes.  If your strategy creates value for your customers, it opens the potential for your own firm to capture some of that value for its...Read More

Today’s consumers are inundated with loyalty cards. In fact, a 2009 loyalty census from Colloquy estimated that membership in U.S. rewards programs was about 2 billion. Despite the swell, companies have long ignored loyalty programs as a...Read More

Growing a base of Facebook fans is often a major objective for social media marketers. Whether through special offers available only to fans, the promise of exclusive content or simply through a compelling campaign that reaches already-loyal...Read More