Please enter your username or the email address associated with the account so we can help you reset your password.
YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
There’s no doubt that social media have become an important part of today’s total marketing mix, not to mention the daily lives of more than half the adults living on the planet. For this reason, it’s no surprise that social...Read More
Marketing is certainly an industry going through significant change. In the span of a few short years, we’ve moved from the ubiquitous mailer and the ‘email blast approach’ to a far more fine-tuned, directed and nuanced...Read More
In today's market environment, simply knowing how to define the extent of your customer's loyalty and the drivers behind it is not enough. To successfully build loyalty, you need a clear roadmap of strategic actions that will drive...Read More
Millennials make up an impressive segment of the population and cannot be ignored as businesses look for new opportunities to engage with them as potential customers and employees. Being the most diverse generation in American history...Read More
Front-line sales employees have the biggest direct influence on driving positive Customer Experience, brand advocacy and community. An inspired, engaged and loyal employee channel drives better financial results and builds enduring customer...Read More
Coming Soon! A new white paper from Acxiom & Loyalty 360.
Would you like for us to send you a copy of the white paper upon its release? Click here to send us an email and let us know where we can email you a copy!
Effective Engagement Marketing solutions acquire, retain and engage customers through brand experiences that influence perception, drive behaviors, build communities and promote advocacy. Gamification and email are key digital enablers that...Read More
In the digital age information flows quickly and with few barriers. Consumers, your customers, have questions, challenges and concerns; they have high standards and limited patience. The world is their marketplace, and customers today have many...Read More
It costs a business 5-10 times more to acquire a new customer than it does to sell to an existing one, and current customers spend, on average, 67% more than new ones do1. although the loyalty landscape is maturing, consumers are still actively...Read More
True loyalty, a strategic concept developed by Maritz, shatters traditional approaches to loyalty, and proves that loyalty is built and sustained by optimizing the value exchange between the customer and the brand at every stage in the customer...Read More