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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Loyalty Programs continue to drive results for Brands, but everywhere we look, we're reminded that change is constant. New competitors, evolving technologies and rising customer expectations are putting Programs in flux and placing...Read More
According to Marlon Bowser, CEO of technology supplier HTK, “If retailers are going to prioritize something this year, it should be data. Pursuing CX and loyalty initiatives without giving proper attention to the data that powers them will...Read More
It’s no secret that customer experience is everything in retail. During every stage in the funnel, from exploring your brand presence on social media all the way to the checkout process. It’s about ensuring every single step has a...Read More
When asked which category caused them the most stress, parents indicated anxiety across all major Back to School shopping categories. While Computers and Electronic Gadgets are typically the most expensive purchases, social pressures and the range...Read More
What makes customers loyal in 2019? What are brands doing to stand out from the competition and win the hearts and share of wallet of consumers. Which brands are leading the pack?
In this e-book we present the top five and take an indepth look...Read More
Traditional retail was all about the retailer. So too were traditional loyalty programs. With points, discounts, and other purely transactional elements, everything focused on trying to make the customer loyal to
the retailer. Loyalty was viewed...Read More
Creating engaging experiences that actualize emotional bonds and drive customer loyalty might be the best marketing strategy that brands can employ. As such, Loyalty360 believes that this strategy should be of utmost importance to marketers.
Every company who is focused on customer loyalty is faced with the challenge of collecting data from an increasing array of new, disparate, confusing, redundant, and sometimes unidentifiable data sources.In addition, the tasks of extracting...Read More
Are you surprised that your CX program is not delivering the results you are expecting? Is it struggling to drive sustainable change? Despite the comprehensive feedback your program has collected. Despite the advanced analytics identifying the key...Read More
Through a unique blend of content, networking, and research, Loyalty360 represents a community of the best voices and minds in the customer loyalty industry. As such, in partnership with SAP, we are thrilled to present our “The State of Best...Read More