CONTENT GALLERY

This year, the holiday season is expected to see an increase of 5 percent in sales coming on the heels of last year’s 3.6 percent increase according to dex media. So how do you make yourself stand out in the blizzard of holiday...Read More

Businesses across the globe feel a great shift: The competitive  landscape is changing, opening the door to more organizations  gunning for growth. From our increased reliance on technology to a greater number of businesses offering...Read More

Why Read This White Paper?According to Gallup’s 2013 study “State of the American Workplace,” 70% of employees are not engaged at work.Most organizations aren’t doing what it takes to engage their people from...Read More

“It is better to give than to receive,” or so the saying goes. But as a time-starved and convenience-centric society grows increasingly fond of giving digital gift cards whenever gift giving is called for these days, both sides of the...Read More

Call it the “age of the customer” or the era of the “Internet of me”...just don’t call it an engagement landscape that brands control. Customers are absolutely in the driver’s seat, defining which channels they...Read More

With over 54,000 users of the Medallia system at 4,000+ properties and 10 brands in 90+ countries, a leading global hospitality company is wired to the voice of its guests. The company calls its guest experience program Satisfaction and Loyalty...Read More

As a mutual organisation, the Co-operative logically wants to make customers central to everything it does. For its diverse businesses with different histories, the challenge was to create a ‘joined up customer strategy’. To this end...Read More

Keeping customers engaged with a multichannel loyalty program is a must if brands want to set themselves apart from the crowd. With so many programs to choose from, finding the right ways to do just that can be challenging.This new e-book, 52 Ways...Read More

In the last few decades, the word “loyalty” has gone from representing a strong feeling of support, allegiance, and even love, to being synonymous with points programs and cards. Yet it’s the original sentiment...Read More

Reaching out to customers and simplifying their buying choices right when they need it has always been the holy grail of retail marketing. New and effective marketing technologies along with analytics present retailers the ability to deploy...Read More