CONTENT GALLERY

CPG Loyalty Programs have proven to be an effective tool for driving sales and motivating other valuable consumer actions. To be successful, CPG brands need to create loyalty strategies that are designed to address their unique industry dynamics...Read More

Download this resource bundle to get a comprehensive overview of Premium Loyalty in the retail industry, learn about its impact on today’s consumers, and figure out how to start evaluating your options for launching a premium loyalty program...Read More

View the Perspectives from Leaders in Customer Loyalty: What Does Emotional Loyalty Mean to Your Brand? Webinar here Creating engaging experiences that actualize emotional bonds and drive customer loyalty may be the best marketing strategy...Read More

View the Perspectives from Leaders in Customer Loyalty: How Has Customer Experience Evolved? Webinar here Creating engaging experiences that actualize emotional bonds and drive customer loyalty might be the best marketing strategy brands can...Read More

Loyalty marketing and CX are stronger together by building frictionless experiences for all and creating personalized experiences for a brand’s best customers. By delivering, prioritizing, and personalizing experiences at each touch point...Read More

Creating lasting customer loyalty with data-driven marketingIn this guide, we will explore the four main uses of AI and ML in loyalty marketing: Personalization, Chatbots, Gamification and Loyalty Fraud Prevention, as well as specific...Read More

Exploring the opportunities created by the prepayment, postpayment, and preordering models, the benefits of using artificial intelligence to predict the next purchase, and many ways of preventing fraudsters, this material reveals what’s next...Read More

Generali Global Assistance (GGA) and Benenson Strategy Group published their second ID Theft & Cybercrime Research Study, and both insurers and financial institutions alike should take note: increasing consumer concern is leading many to seek...Read More

While brand marketers understand the importance of customer loyalty, there is significant difficulty navigating the complex Martech landscape. There is often a lack of understanding about what various suppliers offer, their core competencies, and...Read More

While brand marketers understand the importance of customer loyalty, there is significant difficulty navigating the complex Martech landscape. There is often a lack of understanding about what various suppliers offer, their core competencies, and...Read More