Loyalty360 Technology Today 2021 | Industry Report

  • March 15 2021
  • Resource: Research And Reports
  • Carly Stemmer Ivory and Mark Johnson, Loyalty360

Loyalty360, the association for customer loyalty, released its first ‘Technology Today Industry Report,’ a one-of-a-kind analysis unlike any in the market. The report includes pertinent sections: an in-depth perspective on customer...Read More

Loyalty360 Brand Marketer Research | Challenges in Assessing Customer Loyalty Partners

  • March 11 2021
  • Resource: Research And Reports
  • Loyalty360

There is a monumental interest in customer loyalty– and a need that is perhaps more pressing than ever before. To meet and exceed customer expectations, differentiate oneself, better understand customers, and create meaningful connections...Read More

Loyalty360 Industry Report | Perspective on Emotional Loyalty

  • January 26 2021
  • Resource: Research And Reports
  • Loyalty360

Over the last six months, Loyalty360 has conducted regular interviews with marketers and suppliers  to better understand both sides’ hurdles and successes and what expectations for emotional loyalty are in the future. As such...Read More

Loyalty360 Top 4 Trends for 2020: Supplier Member Perspective

  • March 24 2020
  • Resource: Research And Reports
  • Loyalty360

Loyalty360’s Top 4 Trends in Customer Loyalty for 2020, were selected by a group of more than 75 representatives from Loyalty360 brand members. These topics will not only guide Loyalty360 content, research, benchmarks, community, and...Read More

CCPA: An Industry Report | Featuring Loyalty360 Executive Perspectives

  • February 13 2020
  • Resource: Research And Reports
  • Loyalty360

As an unbiased, objective, and market-driven association for customer loyalty, Loyalty360 is in a unique position to help brands navigate their challenges. From the challenge of offering unique experiences to personalization to security breaches...Read More

Loyalty360 Top 4 Trends/Topics for 2020 | Selected by Loyalty360 Members

  • December 30 2019
  • Resource: Research And Reports
  • Loyalty360

This fall, the Loyalty360 brand committees expressed a need to focus on a small group of trends and topics to help guide the focus for the next year. Several very important trends were initially suggested and the overall Loyalty360 membership was...Read More

Loyalty360 Executive Perspective: Employee Engagement

  • September 11 2019
  • Resource: Research And Reports
  • Loyalty360

Creating engaging experiences to drive customer loyalty might be the bestmarketing strategy that brands can currently employ. Brands and marketers thatfocus on creating these experiences typically reap benefits that competitors don’t.At...Read More

Loyalty360 2019 State of the Industry Executive Perspectives Report

  • March 20 2019
  • Resource: Research And Reports
  • Loyalty360

Creating engaging experiences that actualize emotional bonds and drive customer loyalty might be the best marketing strategy that brands can employ. As such, Loyalty360 believes that this strategy should be of utmost importance to marketers. As...Read More

Loyalty360 Executive Perspective: The Brand Guide to Tackling the Challenge of Data and Analytics

  • February 21 2019
  • Resource: Research And Reports
  • Loyalty360 & Aimia

Successful brands use data to direct business strategy, optimize customer journeys and craft relevant content. Join Mark Johnson, CEO, Loyalty360, and Sara Galloway, Director of Strategy, Aimia, as they dive into the challenges and...Read More

Loyalty360 Executive Perspective: Personalization

  • December 07 2018
  • Resource: Research And Reports
  • Loyalty360 & Baesman

Creating engaging experiences to drive customer loyalty might be the best marketing strategy that brands can currently employ. Brands and marketers that focus on creating these experiences typically reap benefits that competitors don’t. At...Read More

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