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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
All brands are challenged to keep consumers engaged and foster participation. Yet many brands think discounts or rewards are the only way to keep a consumer’s attention.
Vesta surveyed over 14,000 consumers and identified five key personas,...Read More
If you talk to any economist, incentives rules all. The challenge is finding the right balance between transactional engagement and tapping into deeper motivations to fuel long-term relationships with consumers.
Community Powered Marketing is a...Read More