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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Will people pay for loyalty programs? What benefits will motivate customers to sign up?
If you're a retailer, you're probably wondering. And this new data study answers those questions and more.
It's the first of its kind dedicated...Read More
Traditional retail was all about the retailer. So too were traditional loyalty programs. With points, discounts, and other purely transactional elements, everything focused on trying to make the customer loyal to
the retailer. Loyalty was viewed...Read More