Emotionally Invested Customers Crave More from Consumer Packaged Goods Brands

  • January 05 2022
  • Resource: Research And Reports

Relationships—and behaviors—between brands and consumers continue to evolve in creative and surprising ways in 2021. Consumer packaged goods (CPG) companies are redefining their relationships with retailers and shoppers thanks to the...Read More

The Power of Wallet Steering

  • December 15 2021
  • Resource: Research And Reports
  • The Stuzo Team

Convenience and Fuel Retailers are working hard to offer customers programs that make them more loyal to their brand and more profitable for their business. Retailers need to deliver hyper-personalized offers and payment experiences in a way that...Read More

A Comprehensive Summary of Antavo’s Global Customer Loyalty Report 2022

  • December 09 2021
  • Resource: Research And Reports
  • The Antavo Team

In the post-pandemic world, we are witnessing digital transformation as we’ve never seen it before. This has had a profound impact on marketing, customer retention, and, most importantly, customer loyalty. Businesses all around the world...Read More

Loyalty360 Quarterly Analyst Update | 2021 Q3

  • November 03 2021
  • Resource: Research And Reports

Already a member of Loyalty360: Access codes for brands will be supplied by your account manager.   This report will bring additional insight to marketers who want their loyalty programs to survive and thrive. For brands looking for an...Read More

4 Quick Ways to Achieve Premium Loyalty Success

  • October 13 2021
  • Resource: Research And Reports
  • The Synapse Team

Premium loyalty programs have exploded over the last few years. Paid programs are successful because consumers are entering into a defined financial relationship with a brand. If a customer is willing to demonstrate their commitment through an...Read More

Fraud-Prevention Education: A Positive Customer Experience

  • October 06 2021
  • Resource: Research And Reports
  • The Iris Identity & Cyber Protection powered by Generali Team

The COVID-19 pandemic set the perfect stage for criminals to take advantage of and exploit consumers’ vulnerabilities related to self-imposed and forced isolation. As a result, consumers were more vulnerable than ever to identity fraud, as...Read More

Adding a Premium Tier to Your Existing Loyalty Program

  • September 29 2021
  • Resource: Research And Reports
  • The Clarus Commerce Team

When you consider that over 50% of retailers say premium loyalty members are 4x as valuable as non-members, it’s no surprise that 95% percent of them are discussing launching a program of their own. You may already have a traditional...Read More

New Ways to Shop, New Ways to Engage. Four Ways COVID-19 Transformed Retail Forever

  • September 29 2021
  • Resource: Research And Reports
  • The ICF Next Team

The world is still grappling with the risk of sharing physical spaces almost two years into the pandemic, driving a massive shift in consumer expectations of retail shopping and an explosion of innovation. The need for retailers to meet their...Read More

Loyalty360 Brand Marketer Research | Emotional Loyalty

  • September 15 2021
  • Resource: Research And Reports
  • Loyalty360

During a recent digital roundtable for brand members of Loyalty360, an open discussion took place on the state of emotional loyalty, which has become a topic of significant and growing interest. As a follow up to Loyalty360’s Industry...Read More

5 Ways You Can Be Victimized Online + Tips to Help Mitigate Your Risk

  • September 08 2021
  • Resource: Research And Reports
  • The Generali Global Assistance Team

Cybercriminals are becoming more strategic and craftier in their methods of committing identity theft and fraud. In 2020 alone, 49 million Americans were victims of identity fraud, losing a total of $56 billion. The world has become increasingly...Read More

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