Back to School Engage Report Research and Real World Examples to Help Brands Better Engage With Consumers

  • May 28 2019
  • Resource: Research And Reports
  • The Prizelogic Team

When asked which category caused them the most stress, parents indicated anxiety across all major Back to School shopping categories. While Computers and Electronic Gadgets are typically the most expensive purchases, social pressures and the range...Read More

20 Brands Consumers Can't Live Without: How To Earn Customer Loyalty in 2019

  • April 23 2019
  • Resource: Research And Reports
  • The CrowdTwist Team

What makes customers loyal in 2019? What are brands doing to stand out from the competition and win the hearts and share of wallet of consumers. Which brands are leading the pack? In this e-book we present the top five and take an indepth look...Read More

How to Build a Loyalty Program for the Modern Consumer

  • March 21 2019
  • Resource: Research And Reports
  • The Clarus Commerce Team

Traditional retail was all about the retailer. So too were traditional loyalty programs. With points, discounts, and other purely transactional elements, everything focused on trying to make the customer loyal to the retailer. Loyalty was viewed...Read More

Confirmit CX Nudge Time to Take Action: A CX Engagement Toolkit to Support True Business Impact

  • March 11 2019
  • Resource: Research And Reports
  • The Confirmit Team

Are you surprised that your CX program is not delivering the results you are expecting? Is it struggling to drive sustainable change? Despite the comprehensive feedback your program has collected. Despite the advanced analytics identifying the key...Read More

2019 Loyalty Barometer Report: What Consumers Think of Loyalty & Reward Programs

  • March 05 2019
  • Resource: Research And Reports
  • The HelloWorld Team

In 2017, HelloWorld, A Merkle Company released its first Loyalty Barometer Report -- a look at how consumers really feel about reward programs and where brands may need to pivot to accommodate consumer preferences. Due to the quickly-evolving...Read More

Incentivized Engagement Report: How Brands Can Leverage Incentives to Motivate Behavior Across the Customer Journey

  • February 27 2019
  • Resource: Research And Reports
  • The Prizelogic Team

For brand marketers, the term “incentives” might bring to mind discounts or coupons. However, price markdowns on products or services are not the only way to encourage consumers to complete purchases. In fact, discounts are the tip of...Read More

Humanizing Loyalty: A Road Map to Establishing Genuine Emotional Loyalty at Scale

  • February 25 2019
  • Resource: Research And Reports
  • The ICF Next Team

You’re never too big to establish a more human side to your loyalty efforts.On the following pages, we’ll define what humanizing loyalty means and why it’s more critical than ever to creating an unbreakable bond with your...Read More

20 Marketing Strategies to Challenge Amazon

  • February 19 2019
  • Resource: Research And Reports
  • The CrowdTwist Team

Despite consumer spending reaching its highest in eight years, 2017 saw major changes in the retail space. 50 US retailers filed for bankruptcy, and some brick and mortar stores scaled back and closed locations.Where did consumers spend their...Read More

[Infographic] The State of Best-in-Class Customer Experience: Top Imperatives for Your Marketing Strategy in 2019

  • February 12 2019
  • Resource: Research And Reports
  • Loyalty360

Marketers today have a great vision around their goals, but many lack the ability to achieve them. There are key challenges that lie around customer trust and data privacy, internal knowledge gaps, rapidly changing technologies, and (not-so...Read More

Industry Experts Share Their Predictions for Customer Loyalty

  • February 07 2019
  • Resource: Research And Reports
  • The Oracle Team

Last year saw a number of retailers rebuilding their loyalty programs from the ground up with the introduction of the Nordy Club from Nordstrom and the relaunch of Macy’s Star Rewards program, for example. While established players, such as...Read More

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