New User Missed Opportunity: Are New Shoppers Falling Out of Your Funnel Forever?

  • February 01 2021
  • Resource: Research And Reports
  • The Forter Team

2020 was marked by significant changes to the global commerce climate. A pivot to digital channels has propelled higher rates of new online shoppers by 2x greater than pre COVID-19 levels. While this offers enormous business growth potential, it...Read More

Loyalty360 Industry Report | Perspective on Emotional Loyalty

  • January 26 2021
  • Resource: Research And Reports
  • Loyalty360

Over the last six months, Loyalty360 has conducted regular interviews with marketers and suppliers  to better understand both sides’ hurdles and successes and what expectations for emotional loyalty are in the future. As such...Read More

2021 Loyalty Industry Data Study Insights, Challenges & Plans from Today’s Retailers

  • January 20 2021
  • Resource: Research And Reports
  • The Clarus Commerce Team

90% of retailers are focusing their 2021 strategy on customer loyalty—should you?The 2020 pandemic has forever changed consumers' shopping habits causing retailers to quickly adjust their focus to their online customer experience. ...Read More

Your 2021 Offer Campaign Plan (With Checklist)

  • January 13 2021
  • Resource: Research And Reports
  • The Formation Team

New offers take a lot of time and resourcesBut offer campaigns are an important tool in your toolbox. And often, this tool is broken. With stretched resources and budgets, you may not be able to optimize your offers at scale. Then the offers fail...Read More

The Changing Dynamics of the Customer Relationship

  • January 13 2021
  • Resource: Research And Reports
  • The Generali Global Assistance Team

Generali Global Assistance’s latest whitepaper, “The Changing Dynamics of the Customer Relationship: Getting Personal Can Bring a New Level of Care to Your Customer,” zeros in on the insurer-customer relationship and how the...Read More

Return on Experience (ROX): Activate Participation to Bridge the Divide Between Customer and Employee Experience

  • December 03 2020
  • Resource: Research And Reports
  • The ICF Next Team

Return on experience (ROX)—versus return on investment or return on ad spend—has taken on new importance for digital and operational leaders. The impact of COVID-19 has put a heightened emphasis on how to navigate this new reality...Read More

Generali Global Assistance’s 4th Annual Holiday Identity Theft Survey: An Infographic Ebook

  • December 01 2020
  • Resource: Research And Reports
  • The Generali Global Assistance Team

The holidays are the sweetest time of year... Well, most of the time anyway. Scammers and fraudsters can quickly sour your customers' holiday season if they're not protected. And unfortunately, most aren't. Your customers will already...Read More

Everything You Need to Know About Loyalty Fraud

  • November 23 2020
  • Resource: Research And Reports
  • The Comarch Team

One of the biggest problems in Loyalty Fraud is the lack of a formal definition. Organizations struggle to provide a universal explanation of what Loyalty Fraud means, as it can vary greatly depending on how a loyalty program is structured and how...Read More

Formation’s Ultimate Guide to Measuring Customer Loyalty Offers

  • November 09 2020
  • Resource: Research And Reports
  • The Formation Team

Building customer loyalty through rewards programs, exclusive offers and promotions has been one of the main tactics for increasing revenue and growing customer lifetime value (LTV). Faced with continuing economic uncertainty resulting from COVID...Read More

The Road to Rewards Report: Navigating Loyalty in a Pandemic

  • November 02 2020
  • Resource: Research And Reports
  • The PDI Team

On January 20, 2020, the U.S. confirmed its first case of the novel coronavirus, COVID-19, in Washington state. At the height of the pandemic, much of the country was sheltering in place, and travel was severely restricted. These changes not only...Read More

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