Allegiance | September 01, 2009

The purposes of this research was to gain a better understanding of some of the top challenges, concerns and needs of today’s VOC practitioners, as well as obtain insight into how these leaders are currently using customer feedback in their organization, and whether or not they are tying their customer feedback to revenues and/or measuring for a return on investment (ROI).

Read about insights and trends for today’s VOC practitioners.

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