The Value of Consumer Financing
The Synchrony Financial Team | December 12, 2016

Financing is a tool that can help drive incremental foot traffic and sales for retailers by 19% to 27%. It is also a tool that can be used to help drive customer satisfaction and loyalty with the brand. Promotional financing can help customers make their purchases more affordable with monthly payments—with the extra spending power and value they are looking for with their purchase. 

Promotional financing can be particularly effective during major shopping holidays when shoppers may be looking to make larger purchases and are seeking different ways to pay for them. Advertising these offers can help retailers compete more effectively, maintain/increase market share and drive shoppers into their store to make a purchase. 

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