Recessionary Marketing Automation Makes It Click

Silverpop, providers of the Engage B2B solution (formerly Vtrenz), offers a new white paper that reveals how marketing automation can help you:

  • Develop strategic campaigns that enhance customer engagement
  • Improve marketing effectiveness by executing complex campaigns quickly and easily
  • Integrate with CRM software and bridge the gap between sales and marketing
  • Decrease lead waste with automated lead scoring