CONTENT GALLERY

According to Marlon Bowser, CEO of technology supplier HTK, “If retailers are going to prioritize something this year, it should be data. Pursuing CX and loyalty initiatives without giving proper attention to the data that powers them will...Read More

Every company who is focused on customer loyalty is faced with the challenge of collecting data from an increasing array of new, disparate, confusing, redundant, and sometimes unidentifiable data sources.In addition, the tasks of extracting...Read More

Through a unique blend of content, networking, and research, Loyalty360 represents a community of the best voices and minds in the customer loyalty industry. As such, in partnership with SAP, we are thrilled to present our “The State of Best...Read More

As we look forward in 2017, attempting to discern what trends will become prominent in the customer loyalty industry, Loyalty360 solicited the unique opinions and perspectives of its members to identify what tendencies, shifts, or progressions...Read More

The confusion and complexity that brands face today to create customer loyalty is among the biggest marketing challenges ever confronted throughout the industry’s long history. There is a growing realization and an explicit understanding of...Read More

According to a new Executive Brief released by Loyalty360 – The Loyalty Marketer’s Association, over half of marketers anticipate that the budget allocated to content marketing will grow in the next fiscal year. The study also shows...Read More

In its just released Industry Brief, “Corporate Social Responsibility: Making a Difference for Customer Relationships,” Loyalty 360 – The Loyalty Marketer’s Association shares insights from industry leaders about the impact...Read More