Heading into 2023, major economic changes from the past few years will impact consumer behavior. Between supply chain issues and e-commerce growth during the pandemic and the potential of a recession, understanding the current landscape of consumer activity and loyalty will dramatically increase business growth.
After studying the markets and events from 2022, The Lacek Group identified five big-picture marketplace trends they expect to impact loyalty and customer relationship management (CRM) strategies in 2023.
Read more about these strategies and examples to understand the trends, make plans, and invest in the areas that will most likely enhance your customer relationships.
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