ORC International | January 18, 2013

Millennials make up an impressive segment of the population and cannot be ignored as businesses look for new opportunities to engage with them as potential customers and employees. Being the most diverse generation in American history, Millennials continue to be a challenge to define and understand for many industry segments.

Global research provider ORC International will hone in on Millennials and provide strategies, insights and best practices to better engage this unique generation. Learn what makes them tick and how you can better connect with them as customers and employees.

Key Learning Points:                            

·       Insights released from ORC's Millennials research study

·       Key strategies on engaging Millennials as consumers and employees

·       Addressing challenges in building loyalty with Millennials

·       What Millennials are looking for today when choosing brands. Where should your focus be?

To listen to the recorded version or view infographics highlights, click here.

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