[Podcast] A’s Access Adds Flexibility to the Customer Experience

  • May 06 2019
  • Resource: Multimedia
  • Loyalty 360

The Oakland Athletics are taking an innovative approach to ticketing for the 2019 season. Instead of selling season tickets, the Athletics have implemented a membership program, “A’s Access.” For a monthly fee, members will get a...Read More

2019 Loyalty Expo Award Finalist Preview Series: Overstock.com

  • May 02 2019
  • Resource: Multimedia
  • Loyalty360

Overstock is a finalist for the Employee Engagement and Customer Loyalty Strategy categories in this year's Loyalty360 Awards. Hear from Overstock's Jimmy Budnik on why he thinks Overstock should take home the platinum at this year's...Read More

[Podcast] TD Bank Presents an Authentic Customer Experience Part II

  • April 04 2019
  • Resource: Multimedia
  • Loyalty360

This is the second installment of Loyalty360’s Q&A with Arianna Orpello, Head of Brand, Channel, and Field Marketing for TD Bank. You can read part one here. To read TD Bank Presents an Authentic Customer Experience Part II, click here...Read More

[Podcast] Loyalty360 State Of The Industry Podcast: Featuring Red Shoes Living and Fidelum

  • April 03 2019
  • Resource: Multimedia
  • Loyalty360

Creating engaging experiences that actualize emotional bonds and drive customer loyalty might be the best marketing strategy that brands can employ. As such, Loyalty360 believes that this strategy should be of utmost importance to marketers. As...Read More

[Podcast] Technology Didn’t Disrupt Your Industry: Q&A with Thales S. Teixeira, Part IV

  • April 03 2019
  • Resource: Multimedia
  • Loyalty 360

This is the fourth and final installment of our conversation with Thales S. Teixeira, Lumry Family Associate Professor at Harvard Business School. Readers can find information on his book at https://www.decoupling.co/.  To read ...Read More

[Podcast] TD Bank Presents an Authentic Customer Experience

  • April 02 2019
  • Resource: Multimedia
  • Loyalty360

To read TD Bank Presents an Authentic Customer Experience, click here. To read TD Bank Presents an Authentic Customer Experience Part II, click here. To listen to [Podcast] TD Bank Presents an Authentic Customer Experience II...Read More

[Podcast] Technology Didn’t Disrupt Your Industry: Q&A with Thales S. Teixeira, Part III

  • April 01 2019
  • Resource: Multimedia
  • Loyalty 360

This is the third of four installments of our conversation with Thales S. Teixeira, Lumry Family Associate Professor at Harvard Business School. In the previous installment, Teixeria explained how BestBuy approached the issue of &ldquo...Read More

[Podcast] Technology Didn’t Disrupt Your Industry: Q&A with Thales S. Teixeira, Part II

  • March 28 2019
  • Resource: Multimedia
  • Loyalty 360

This is the second of four installments of our conversation with Thales S. Teixeira, Lumry Family Associate Professor at Harvard Business School. Readers can find information on his book at https://www.decoupling.co/.  To read Technology...Read More

[Podcast] The Sub Sandwich and the Emotional Connection: Jersey Mike’s Q&A Part II

  • March 28 2019
  • Resource: Multimedia
  • Loyalty 360

This is the second installment of our conversation with Jersey Mike’s CMO, Rich Hope. You can listen to the first part here.  How are you looking at personalization?   We collect a tremendous amount of data on our customers...Read More

[Podcast] Technology Didn’t Disrupt Your Industry: Q&A with Thales S. Teixeira, Part I

  • March 27 2019
  • Resource: Multimedia
  • Loyalty 360

This is the first of four installments of our conversation with Thales S. Teixeira, Lumry Family Associate Professor at Harvard Business School. Readers can find information on his book at https://www.decoupling.co/.To read Technology...Read More

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