Relevance is Top Priority when Engaging Customers

  • August 10 2010
  • Resource: Multimedia
  • Loyalty 360

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A Q&A with Loylogic by Ben Ashwell

  • July 29 2010
  • Resource: Multimedia
  • Loyalty 360

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Building Customer Driven Organizations from the Bottom Up

  • July 28 2010
  • Resource: Multimedia
  • Loyalty 360

Connie Hill, Vera Centra, Inc.Company executive leadership needs to wake up and support their customer marketing teams!It’s no secret to marketers that today’s customers expect more from the companies they interact with. The explosion...Read More

Is the State of Media Change Groing to Increase or Slow Down?

  • July 21 2010
  • Resource: Multimedia
  • Loyalty 360

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Channel Loyalty

  • July 21 2010
  • Resource: Multimedia
  • Loyalty 360

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A Review of the 2010 DMA's Digital Marketing Days by Mark Johnson, President and CEO of Loyalty 360

  • June 22 2010
  • Resource: Multimedia
  • Mark Johnson

I just had the pleasure to attend the 2010 DMA Digital Marketing Days (June 14-16th, 2010) at the Hilton in New York City. I enjoyed a variety of great sessions that focused on the turbulent,  dynamic and exciting times for the direct...Read More

A Review of the 2010 Card Forum

  • June 06 2010
  • Resource: Multimedia
  • Loyalty 360

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DMA's 2010 Retail Marketing Conference

  • June 01 2010
  • Resource: Multimedia
  • Loyalty 360

After attending the DMA’s 2010 Retail Marketing Conference 2010 that was held last week (May 24-27th, 2010) at the Gaylord Palms in Florida, we again were told that the marketing industry is in transition. The lineup the DMA brought to the...Read More

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THE LOYALTY PULSE SURVEY

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Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?