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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
Managing a franchised restaurant brand is no small task. You have to keep a consistency of brand and a consistency in culture across many locations owned by different people. Keeping the franchisees, the employees, and the consumers engaged is a...Read More
This is the second installment of our talk with Steve Druckman, President of the Midwest Gourmet Food Group at 1-800-FLOWERS.COM, Inc.. For Part I, click here.
How do you decide what works and what doesn’t work in regard to...Read More
With Valentine’s Day being one of the biggest business days for retailers around the world, many companies have come to implement strategies to maximize profit. While some businesses may be more relevant than others, almost every company in...Read More
This is the second installment of our conversation with Scott Scherer, Chief Information Officer of Jersey Mike’s Subs. You can read Part I here.
How did the partnership with UberEATS come about and how has it benefited Jersey...Read More
This is the second installment of our talk with Sara Galloway, Director of Loyalty Consulting for Aimia.
You can read Part I here.
Aimia is a loyalty vendor that has tracked these changes whenever and wherever they have occurred.
A global...Read More
The fast, casual restaurant industry has grown considerably in the 21st century. Busy folks now enjoy a plethora of options for their lunch breaks, and accordingly, the competition between restaurants intensifies. To survive, a restaurant brand...Read More
The loyalty space is ever changing. A mere decade ago, we weren’t talking about data the way we are now, and personalization, if mentioned at all, only came up when we were discussing the most luxurious of products and experiences. Keeping...Read More
When your company was founded by and reflects the name of the director of The Godfather, you’re probably headed for success. The Family Coppola has been leading in various ventures, from The Coppola Hideaway resorts to a quarterly...Read More
The bespectacled among us know the drill. Once every year or two, you get your eyes checked, and if things have changed enough (and you usually know in advance whether or not that’s the case) you get a new prescription. Once you’ve got...Read More
On May 14, 2018, the Supreme Court overturned PASPA (the Professional and Amateur Sports Protection Act), a 1992 law which effectively outlawed sports betting nationwide. The impact was both immediate and immense to consumers and the gaming...Read More