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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
This is the second installment of our conversation with Jersey Mike’s CMO, Rich Hope. You can listen to the first part here.
How are you looking at personalization?
We collect a tremendous amount of data on our customers...Read More
This is the first of four installments of our conversation with Thales S. Teixeira, Lumry Family Associate Professor at Harvard Business School. Readers can find information on his book at https://www.decoupling.co/.To read Technology...Read More
Managing a franchised restaurant brand is no small task. You have to keep a consistency of brand and a consistency in culture across many locations owned by different people. Keeping the franchisees, the employees, and the consumers engaged is a...Read More
This is the second installment of our talk with Steve Druckman, President of the Midwest Gourmet Food Group at 1-800-FLOWERS.COM, Inc.. For Part I, click here.
How do you decide what works and what doesn’t work in regard to...Read More
With Valentine’s Day being one of the biggest business days for retailers around the world, many companies have come to implement strategies to maximize profit. While some businesses may be more relevant than others, almost every company in...Read More
This is the second installment of our conversation with Scott Scherer, Chief Information Officer of Jersey Mike’s Subs. You can read Part I here.
How did the partnership with UberEATS come about and how has it benefited Jersey...Read More
This is the second installment of our talk with Sara Galloway, Director of Loyalty Consulting for Aimia.
You can read Part I here.
Aimia is a loyalty vendor that has tracked these changes whenever and wherever they have occurred.
A global...Read More
The fast, casual restaurant industry has grown considerably in the 21st century. Busy folks now enjoy a plethora of options for their lunch breaks, and accordingly, the competition between restaurants intensifies. To survive, a restaurant brand...Read More
Join Mark Johnson, CEO, Loyalty360, and Sara Galloway, Director of Strategy, Aimia, as they dive into the challenges and opportunities brands face concerning data, analytics and their resulting output – insights. During the webinar...Read More
The loyalty space is ever changing. A mere decade ago, we weren’t talking about data the way we are now, and personalization, if mentioned at all, only came up when we were discussing the most luxurious of products and experiences. Keeping...Read More