Loyalty’s Growing Role in Maintaining Customer Relationship

  • March 26 2014
  • Resource: Multimedia
  • "| Member Exclusive"
  • Loyalty 360

In the face of growing concern by consumers about privacy and increased government legislation around how customers can be contacted - consistent, content rich loyalty programs are the bridge for maintaining and growing your customer base.  ...Read More

Thought Leadership in Loyalty: Eric Holtzclaw, PossibleNOW

  • February 27 2013
  • Resource: Multimedia
  • Loyalty 360

Eric Tejeda interviews PossibleNOW's Eric Holtzclaw. Holtzclaw is the Vice President & General Manager of PossibleNOW's Preference Management Professional Services Organization. Eric shares his perspective on the importance of...Read More

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THE LOYALTY PULSE SURVEY

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Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?