The Art Of Personal Connection

  • December 01 2017
  • Loyalty Management: Articles
  • Sarah Lewthwaite

Movio’s Managing Director for EMEA, Sarah Lewthwaite, recently had the opportunity to sit down with Hoss Ghonouie, Director of Marketing for Everyman Cinemas in the UK, to discuss their recently relaunched loyalty program. Extending their...Read More

Why You Should Pay Attention To Older Moviegoers

  • May 01 2017
  • Loyalty Management: Articles
  • Matthew Liebmann

It’s time to shatter any lingering stereotypes. Without a doubt, midlife and older moviegoers, particularly those age 50-plus, are a powerful force at the box office. They bolster blockbusters, drive dramas, and create lucrative new niches...Read More

Millennials at the Movies: Capitalizing on Loyalty

  • September 07 2016
  • Loyalty Management: Articles
  • Matthew Liebmann

With headlines like ‘Hollywood has a huge Millennial problem’ and ‘Millennials are killing the movie business’ you’d be forgiven for picturing the entire generation as lightsabre-wielding, emo-dressed Kylo Rens coming...Read More

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THE LOYALTY PULSE SURVEY

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Do you feel there is a lack of competitive benchmarks, technology metrics, objective technology assessments, or shared industry terminology that hinders your ability to effectively implement CX efforts?