How Personalized Digital Experiences Win Loyal Customers

  • November 30 2015
  • Loyalty Management: Articles
  • Jim Dicso

Every company today is undergoing a digital transformation. Consumers’ first interactions with brands frequently begin through a digital channel, which means brands need to extend their customer experience to include digital. Smart...Read More

Liberty Mutual Uses Smarter Video to Enhance Customer Experience

  • December 03 2013
  • Loyalty Management: Articles

Brian Piccolo, Manager, Digital Strategic Services at Liberty Mutual, told attendees at the 3rd Annual Engagement & Experience Expo, presented by Loyalty 360 – The Loyalty Marketer’s Association, that given the...Read More

Smarter Video: The Intersection of Customer Experience, Big Data and Contextualization

  • March 12 2013
  • Loyalty Management: Articles
  • SundaySky

A brand’s knowledge of individual customer preferences is critical for nurturing long-term relationships. This ensures an optimal customer experience, which is becoming a strategic imperative for companies to differentiate themselves and...Read More

Loyalty Expo Speaker Insights: Time Warner Cable & SundaySky

  • February 13 2013
  • Loyalty Management: Articles

We invited Loyalty Expo speakers, Jason Barbrow, Vice President, Customer Lifecycle Experience, of Time Warner Cable and Jim Dicso, President & Chief Revenue Officer of SundaySky to share their perspective on how the customer experience...Read More