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YOUR GATEWAY TO THE WORLD OF CUSTOMER LOYALTY
The race is on for companies to define themselves by their customer in 2018. Hands down, customer experience is becoming (if it is not already) the most important battleground on which some companies win and others will not even be set up to...Read More
Personalization along the entire customer journey requires better data than ever before. It is not enough to know who a customer is and what they have purchased in the past. To survive in a rapidly changing world, customer-facing...Read More
Remember a world without the Web? Smart phones? Social media?
If you’re a Millennial, you probably can’t. As the first “digital natives,” this generation’s world view has been radically shaped by the rapid evolution...Read More
Competition in the health club industry is fierce. Every player in the industry faces enormous pressures. Gold’s Gym, the industry leader, is no exception. Because most health clubs offer similar services, it is difficult to differentiate on...Read More
Managing customer sentiment has always been a difficult task. It’s now even tougher, thanks to customers’ ability to air their opinions—good or bad—on social media sites. You have probably searched a review...Read More
For companies hoping to improve their brand/customer relationships, hiring a consultant may seem like the best choice. However, consultants can’t make your culture more customer-centric—only your people can. Improving your customer...Read More
The final installment in Loyalty 360’s four part series, “Industry Insights 2012” wraps with predictions and trends from: ChoicePrivileges, CCG, Medallia, RewardsNOW and Relational Capitol Group.
Company thought leaders from...Read More