Six Recommendations to Resolve Operational Issues for Loyalty Programs

  • October 31 2012
  • Loyalty Management: Articles

By following six recommendations companies can resolve operational issues with loyalty programs, Don Hughes, CIO of Kobie Marketing, said during a webinar hosted by Loyalty 360 that discussed loyalty technology pitfalls and how to avoid them...Read More

Meet the Speaker: Michael Hemsey, Kobie Marketing

  • October 18 2012
  • Loyalty Management: Articles

As President of Kobie Marketing, Michael Hemsey is responsible for leading all facets of the loyalty marketing organization including business development, IT initiatives, client services, as well as the overall direction of the Kobie brand. For...Read More

Meet the Speakers: Michael Hemsey and Joe Easley, Kobie Marketing

  • August 03 2012
  • Loyalty Management: Articles

Kobie Marketing, a recognized leader in the loyalty marketing industry, will be conducting a webinar on Thursday, August 9 at 1:00 PM EST on the emerging topic of Omnichannel Loyalty and what it means for brands today. An outgrowth of multi...Read More

State of the Industry: Why Loyalty Rewards Transparency and Taxation Should Go Hand in Hand

  • August 02 2012
  • Loyalty Management: Articles

Earlier this year, two Citibank customers sued the financial institution on the grounds that it used unfair and deceptive trade practices by not fully disclosing that frequent flyer rewards offered as a incentive for opening a checking account...Read More

Behind the Brand/People: Michael Hemsey, Kobie Marketing

  • July 17 2012
  • Loyalty Management: Articles

As President of Kobie Marketing, Michael is responsible for leading all facets of the loyalty marketing organization.  For (almost) twenty years, Michael has cultivated a rich background in CRM, client services, product development, marketing...Read More

Executive Insights: Kobie Marketing

  • June 01 2012
  • Loyalty Management: Articles
  • Loyalty 360

Loyalty 360 Executive Insights series continues as we hear from some of the thought leadership at Kobie Marketing.  Marc Glazer, VP Brand Loyalty and Joe Easley, Director of Global Product Strategy share their insights into current trends...Read More

Industry Insights 2012 (Part 3)

  • January 03 2012
  • Loyalty Management: Articles

More executive insights from the Loyalty 360 four part series, Industry Insights 2012. Part 3 continues with predictions and trends from: Safelite AutoGlass, Scene, SAS, Kobie Marketing and Swift Exchange. Company thought leaders from various...Read More

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