People First: A Q&A with Donatos on Building Emotional Loyalty Through Value and Personalization
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Founded in Columbus, OH in 1963, Donatos has been owned and operated by the Grote family since its beginning, aside from a four-year stretch when it was owned by McDonald’s. The Grote family instilled their pizza restaurant chain with a focus on people — both those they serve and those they employ. This people-centric mindset keeps the brand looking for ways to provide value and connection with every guest who interacts with the brand.  The Donatos Rewards customer....

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