Office Depot: Building Customer Loyalty from the Store Floor to the Digital Space

CEM (Customer Experience)

Office Depot was founded in 1986, opening its first store in Fort Lauderdale, Florida. As the company expanded during its first 25 years, it also extended beyond its traditional markets. In 2013, Office Depot and OfficeMax merged to form one brand. With nearly 1,000 stores in addition to its digital presence, Office Depot has become one of the largest providers of office and school supplies, furniture, and technologies, serving customers who seek to optimize home and office....

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