Brands are vying for new advantages when it comes to customer loyalty, with digital engagement top of mind for many. In the highly competitive restaurant industry, it can take a lot of trial and error for brands to differentiate themselves from their competitors, but Taco Bell has found new ways to bring nostalgia and brand individuality to the digital world while building customer loyalty.
Taco Bell recently brought its Coin Drop game back with a digital spin. For customers that remember....