The arrival of the holiday season means brands are finding creative ways to spread cheer and connect with their customers in meaningful ways. At Loyalty360, we’re spotlighting Burger King for its festive and guest-centric approach to customer loyalty this year. From their flame-grilled Whopper® to their Royal Perks loyalty program, Burger King is known for delivering value and innovation. This year, the brand turned up the holiday magic with a campaign full of surprises, including....