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In this follow up discussion, Mark Johnson, CEO of Loyalty360, continues his conversation with Blas Escarcega, Director of Franchise Development at Pollo Campero, about customer dining behaviors during COVID and post-pandemic, how personalization is the driving factor in creating the best customer experience, and providing true value.
Click here to read part 1.
Another important topic we hear from brands is their increased interest in personalization. What does....
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